Chief financial officer of virtual tech firm D’strict said hologram technologies could provide more fun and better experiences for K-pop fans visiting South Korea.
D’strict, a hologram pioneer in Korea, used to work with SM Entertainment for its first hologram concerts and is now mainly partnering with YG Entertainment.
Lee said hologram concerts could cater to the needs of global fans visiting Korea who are not able to come in time for concerts or miss out on the chance to buy tickets as they sell out almost instantly.
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| Hologram concert of G-Dragon in Play K-pop (D’strict) |
“K-pop fans visit Korea in the hope of feeling better about their stars here but many of them just end up roaming around the stars’ agency buildings fruitlessly,” he said, adding, “Hologram concerts such as Play K-pop can meet their needs.”
At the digital theme park Play K-pop, visitors can anytime enjoy realistic images of top musicians like G-Dragon singing, rapping and dancing.
“We started out with YG’s musicians like Psy, Big Bang and 2NE1 and now the celebrity lineup is expanding into other musicians — FNC Entertainment‘s AOA, CNBLUE and FT Island and DSP Media’s Rainbow,” said CFO Lee, who is also serving as the chief of Play K-Pop.
The hologram concerts draw around 21,000 visitors a month on average.
The firm opened the digital theme park in China’s Quzhou in May of last year and is also scheduled to set up another one in Hainan later this year, said the director, adding, “The demand on the hologram concerts of K-pop musicians is still high in China.”
D’strict is also planning to expand the use of its virtual reality technologies into films and dramas other than concerts. The filming site for upcoming movie “Real,” starring top actor Kim Soo-hyun, will be its next project.
“By 2017, we are scheduled to make the filming site as a venue where visitors can experience the movie and the actor through hologram technologies,” he said, adding, “This will be another attraction to please Kim’s global fans who visit Korea.”
