An AI drama produced in China is drawing explosive attention online.
According to Chinese media outlet Quaker, the AI drama, which consists of three producers, 48 hours of production, and 3,000 yuan in production cost, attracted great attention as soon as it was released. Cumulative views amount to 500 million, and some say it is an example of the AI production revolution in the region.
This work was recently produced in the form of a drama that is rapidly growing in China. It is a short-form video that unravels a story in the form of a drama based on cartoons.
The main character of the drama is Kwak Geo-byeong, a master of the Chinese War era. He was an active general during the Han Wu-je period with Wicheng and is known to have contributed greatly to defeating the Xiongnu, which had long threatened the Han Dynasty.
Even considering that the artwork was created with AI, many say that it is more complete than expected. Notably, scenes of large-scale war and scenes of combat were expressed realistically, drawing attention from viewers. Some online users commented that it feels like they are back to the heyday of the Han Dynasty.
The director, who directed the controversial production cost of 3,000 yuan, also gave a direct explanation. The calculation amount is based on the total cost of calculation, not labor costs, and 48 hours of production time is also based on the total production time, not actual work hours. In fact, he said he worked for about 12 hours a day for four days to complete the work.
A total of three people participated in the production. The director oversaw the writing, directing, and storyboard, while the other was in charge of producing AI videos and the other was in charge of original sound.
The entire production process was carried out on a platform called the Nanopolar Production Line. This platform is a creative platform that combines several large AI models from China, allowing producers to select and use a variety of models as needed.
Yang’s company consists of about 20 young creators who were born in the 1990s and 2000s. Over the past year, they have experience producing advertisements and promotional videos, and won prizes in various creative competitions. In the process, “Kwak Geo-byeong” was an unexpected mega hit.
What is interesting is that Yang did not major in film or video. Although he majored in a completely different major, he reportedly jumped into the field of content production with his passion for creative creation.
Experts say that this is a symbolic event that shows the change in the AI-era content production environment. Analysts say that as the technology barrier has been lowered, an era has opened in which non-majors can make hit works.
However, even in AI dramas, it is pointed out that it is not technology but content creativity that ultimately determines the outcome. The biggest bottleneck in this field is that it is more likely to become a talented person than technology, and creators with both thinking and aesthetic sense will become more important.
In addition, there is a possibility that practical majors such as “AI Director” and “AI Writer” may appear at Chinese universities. Analysts say that AI has begun to change the way the content industry is produced.
JENNIFER KIM
US ASIA JOURNAL
