
As soon as Google announced its plan to launch an artificial intelligence chatbot “Chat GPT,” Microsoft (MS) announced a “significant announcement” related to ChatGPT, sparking an AI war between Google and Microsoft. Microsoft is strengthening its partnership by investing $10 billion in OpenAI, which created ChatGPT.According to Bloomberg and others, Google CEO Sunda Pichai announced the launch of ‘Bard’, a ChatGPT competition service, on the 6th (local time). CEO Pichai said on his official blog, “We released a new interactive AI service Vard, which was developed based on Google’s language generation model, Lambda (LaMDA), to a trusted group today. We are preparing services for the public in the coming weeks.””Bard will find information on the web and provide users with the latest high-quality responses,” CEO Pichai said. “We will combine external feedback and internal tests to ensure that Bard’s answers meet high standards based on quality, safety and real information.” “Bard wants to combine the breadth of knowledge around the world with AI intelligence and creativity,” he added. “Bard provides the latest and high-quality information based on web information.” It is interpreted that ChatGPT, which is drawing attention, emphasizes that it is different from only giving answers based on the results of learning knowledge before 2021 through machine learning.Just minutes after Google announced its plan to launch Bard, Microsoft announced that it would hold an event related to ChatGPT on the 7th. “We will share progress on some interesting projects,” Microsoft said. Microsoft’s public relations manager confirmed on Twitter that the event was held, but did not say the details of the event.However, Sam Altman, the open AI CEO who developed ChatGPT, tweeted that he was “excited ahead of tomorrow’s event,” announcing on Twitter that he was in Redmond, Washington, where Microsoft’s headquarters are located.

Microsoft has invested in open AI twice, in 2019 and 2021, and recently announced that it will invest $10 billion. At that time, Microsoft announced that it could accelerate AI innovation and commercialize future advanced technologies through partnerships with Open AI.
“MS is accelerating investment in AI,” Bloomberg said. “Competition in the field of ‘generated AI’ that creates new content using text and photos is heating up.” “MS is preparing to add ChatGPT to its own search engine ‘Bing’ to take part of Google’s overwhelming search engine market,” he said. Currently, Bing’s global search market share is about 9%.
JULIE KIM
ASIA JOURNAL



