
With Tesla CEO Elon Musk scheduled to hold an “Investor’s Day” event on the 1st of next month (local time), attention is being paid to whether to announce a plan to launch a “half-price Tesla.”According to Reuters on the 27th, Musk will unveil Tesla’s long-term plan blueprint, Master Plan 3, at the event.Musk posted on Twitter on the 7th and introduced ‘Master Plan 3’ as “a way to a perfectly sustainable future of energy for the planet.” In a related development, Wall Street expects Musk to unveil his plan to expand Tesla’s plant and invest in facilities through “Master Plan 3,” and is paying attention to whether he will materialize his plan for half-priced electric vehicles based on the next-generation electric vehicle manufacturing platform.
“Musk put on hold last year’s plan for a $25,000 electric car known as ‘Model 2′, and Tesla fans want to hear Musk’s plan for a cheap Tesla car,” he reported. In the past, Musk said his goal is to reach the point of creating two electric vehicles at the cost of one “Model 3” and stressed several times that he will make $25,000 electric vehicles in the future.He also suggested that if Tesla has a 3rd generation electric vehicle platform, the production cost will be half of the 2nd generation platform that makes Model 3 and Model Y. According to economic media Barrence and IT media The Verge, Wall Street analysts believe that Musk’s new $30,000 plan will be reasonable considering variables such as changes in supply chain conditions.Wells Fargo evaluated that if Tesla releases a $30,000 low-cost model, it will have a lineup that can meet up to 95% of the total demand in the automobile market, and that the “half-price electric vehicle” plan will be a new catalyst for Tesla’s growth. In addition, Wall Street is paying attention to the production of cheap electric vehicle batteries, the launch of “cyber trucks,” an electric pickup truck, new factory locations, and plans for robo taxis along with half-priced Tesla at the Investors’ Day event.However, foreign media pointed out that excessive expectations are prohibited because there are few cases where Musk has publicly presented a timetable for Tesla’s important business goals in the past and kept it properly. Gene Munster, managing partner at venture capital Loop Ventures, said, “The formula for decoding Musk is quite simple,” adding, “You can double the time frame he suggested.”
JULIE KIM
ASIA JOURNAL



